How Pete Cashmore Took Control of the Internet (VIDEO)

Pete Cashmore is the poster child for successful Internet entrepreneurs. Back in 2005, Cashmore was just a 19 year old college dropout in rural Scotland who often spent 20 hours a day working on his small blog. Now, just a few years later, that blog, Mashable, has become one of the most popular sites on the web for all things technology and social media related. Mashable gets more than 10 million unique visitors a month, earns millions of dollars a year and Cashmore, the CEO, jet sets around the world as the face of the company.

Cashmore sat down recently with Bloomberg to explain how he went from being an unknown writer to an influential figure and Internet celebrity despite living thousands of miles away from Silicon Valley and the world of Internet start ups.

“I’d just done school and was deciding whether to go to university, and you know, I ran a few smaller entrepreneurial things,” he said in the interview. In particular, he’d sold e-books on eBay and for a little while, he actually imported guns that shoot smoke rings. These may not have turned into multimillion dollar enterprises, but they gave him some valuable experience nonetheless.

In the interview, Cashmore made two particularly striking confessions. The first is that his parents had absolutely “no idea” what projects he was working on during this time. He was going about it very much on his own. And the second is that he decided to create Mashable as a tool to get more involved with the technology world he wanted to cover, rather than the other way around. In this sense, Mashable was a success for Cashmore even before it started to bring in the big bucks because it was and still is a great way for him to learn more about what interests him.

Find out more by watching a clip from the interview below.

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